Selling a home involves much more than entering the listing online and waiting for buyers to call. Each property requires a personalized marketing and pricing strategy to yield exemplary results. I first provide my opinion on what the home is worth based on evaluating the current market. I also study what has worked for homes in the area and what has not. I then work with the seller to create a personalized marketing plan, based on his or her expectations. This plan includes recruiting a professional photographer to showcase your home at its best. Combined with optional advertising in the MLS Broker Magazine and highly popular real estate websites, this all serves to generate interest in your home before a buyer ever sets foot in it. Sellers can be confident that they have an honest and driven agent who has their interests first in mind. I strive to be professional and straightforward with all of my clients while exceeding their expectations.
Each aspect of the listing process is different, and I work with sellers to set goals for each of them. This includes:
- Creating a comprehensive comparative market analysis specific to your home. This provides valuable information on the homes that are currently listed and have recently sold in your area. This then allows us to figure out a price for your home that is within the comparable market range, while still allowing you to gather the greatest amount of equity possible.
- Comprising a thorough and personalized marketing plan for your home. This includes hiring a professional photographer to make your home appealing through advertising, as well as deciding which avenues your home would be best advertised through.
- Making sure the house is primed, cleaned, and as appealing as possible to any prospective buyers.
- Holding open houses to increase interest and exposure of your home.
- Showing your home to any prospective buyers.
- Negotiating offer price and terms to ensure your ultimate satisfaction with the outcome of the selling process.
Sellers can rest assured that I will work to gain their home the most exposure and best sales price, while striving to make the sales process as smooth as possible.
Please feel free to contact me with any questions you have about selling your home and for a free market analysis.